Thursday 20 December 2012

Busniess BOOM - The Full Article, Read it Here!

Creative Design and Fashion Duo Rodo Creative

Rodo Creative is the work of creative duo Becky Doherty and Sarah Royle. Both graduates of Manchester Metropolitan University in Design and Art Direction, they established their own design business following the completion of their course in 2011!
“The name is simple, it’s a mix of our last names – Sarah ROyle and Becky DOherty – RODO. We have created our own exciting new venture and are loving designing t-shirts in our spare time. We also have a number of Design Brief’s on going at the moment which are keeping us busy!
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We all want to leave uni and get a design job straight away, but me and Becky knew that this may not be the case. So, we kept our part time jobs at Topshop and created our own design work on the side. Whilst working in Topshop, we were asked to design some t-shirts for Topman. We designed 40 t-shirts and produced a catalogue to present them to Topman head office; after receiving amazing feedback we were disappointed to find that none of our designs had been chosen to go to print. Nethertheless, it gave us the boost we needed to start Rodo Creative on our own. Unfortunately, 2 months down the line we noticed that t-shirts very similar to ours were being sold – we know this happens to many designers including Kate Morross and tried to take it as a compliment.
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In October this year we Launched our first t-shirt ‘Concrete Jungle’ which is available to buy now on ASOS Market Place! We got our inspiration for this t-shirt on a trip to New York with uni. Like any design student, we took 100s of photographs, many of which appear on this photo montage! It is great to see our product online and although we came across a few problems during the set up of producing our tees is was all worth it in the end! We now just need to get Rodo out there and sell more and design more!
Our second t-shirt came out this weekend ‘Cross Tee’ It was the favourite tee on the Facebook votes so we are expecting big things! We have already sold 8 of the 50! Whilst in Berlin we visited the Sachsenhausen Concentration Camp – this is were we took the photograph of the crossed wall (see above). We love this t-shirt which is why we forked out for a 4 colour print! We had so much interest at the craft fair we did at the Reebok stadium last weekend!
Thinking about the future… We want to keep the t-shirts as our canvas but we will see what the future brings for Rodo! We would love to give to charity and maybe set up a plan so that when someone buys one of our tees – a t-shirt would also go to a child in Africa – We love to travel and get lots of inspiration from it and do all that we can to help! This would be a dream along with owing our own Tee Shop! But we’ll save the dreams for later, first things first, lets get Rodo on the map!”
Follow Rodo Creative on their Blog, Facebook, @rodocreative on Twitter and ASOS.

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